Castore Sportswear Announces Partnership with British Swimmer Adam Peaty
British sportswear brand Castore is delighted to announce a long-term partnership with British Olympic Champion, Adam Peaty MBE.
Castore’s latest athlete partnership will see the sportswear brand become the exclusive sportswear and apparel partner of Adam Peaty from January 2021.
Respected globally as one of the best swimmers worldwide, Peaty has made history by setting 13 world records. He is 2016 Olympic champion, eight-time World Champion and twelve-time European Champion.
Recognised for his exceptional breaststroke, Peaty has established himself as a dominant figure in global swimming and is scheduled to compete at the Tokyo Olympic Games later this year.
Pascal Lafitte, head of team partnerships at Castore, said:
“It’s an honour to welcome Adam Peaty to the Castore team. Adam is the greatest of all time within his discipline but also an incredible role model. His constant drive and hunger to improve is an inspiration, making him the perfect embodiment of ‘Better Never Stops’. Adam leaves no stone unturned in the pursuit of perfection, and 2021 will be huge year for him with Castore standing right beside him.”
Adam Peaty MBE added:
'I’m really excited to be partnering with Castore over the coming years. Castore have achieved so much in such a short period of time & their ethos of Better Never Stops resonates deeply with me. I love the look & feel of the apparel & look forward to wearing the Castore brand for years to come!’
Castore’s partnership with Adam Peaty follows recent partnerships with English cricketer Jos Buttler MBE, Rugby Captain Owen Farrell and a long-term partnership with Sir Andy Murray.