About Us
Founded by former athletes, Castore was built on an uncompromising belief: sportswear should perform under pressure, not simply look the part. In a market increasingly shaped by lifestyle trends, we set out to engineer technically advanced apparel designed for those who demand more from every session, every movement, and every moment of competition.
Today, Castore is trusted by world champions, iconic football clubs, and elite Formula 1 teams across the global sporting stage, delivering precision-engineered performance wear built to withstand the highest levels of scrutiny.
Where We Started
Our journey began on Merseyside with brothers Tom and Phil Beahon and an ambition to challenge the established giants of global sportswear. With no industry connections or traditional backing, the business was built through resilience, self-belief, and an obsession with creating better-performing apparel. The name Castore itself was inspired by Castor and Pollux, the twin brothers from Greek mythology known for challenging the gods, reflecting the founders’ own ambition to disrupt the industry’s biggest names.
In the earliest days, Castore operated from their mother’s kitchen table in Liverpool, where every order was packed by hand before being carried to the local post office. After facing rejection from traditional investors, the brothers funded the business through personal loans and family sacrifice, before travelling to Portugal to partner directly with specialist factories willing to help engineer a truly premium performance product.
Elite Athletes & Partners
Castore operates at the highest levels of global sport, partnering with teams and athletes who share our commitment to excellence.
We engineer apparel for environments where precision matters most. Across cricket, rugby, tennis, and endurance sport, our partnerships are built on shared standards: resilience, discipline, and the relentless pursuit of better.
“I've never been someone who's happy standing still. You can always get a little bit fitter, sharper or more confident in your game. That's what Better Never Stops is to me, just finding ways to improve every day, even when nobody else notices.”
Better Never Stops
“Better Never Stops” is more than a statement. It is the philosophy that defines how we operate.
It represents the relentless pursuit of progression, the belief that performance is earned through continual refinement, marginal gains, and an unwillingness to accept limitations. It is a mindset embodied by athletes and teams who continue to push boundaries when the pressure is greatest.
For us, success is never static. Every product, partnership, and innovation is approached with the understanding that there is always another level to reach.
Our Mission
Our mission is to engineer the world’s highest-performing sportswear, precision-led apparel designed to support athletes at every level of competition.
We combine technical innovation with understated British design, creating products where every fabric, seam, and silhouette serves a performance purpose. From training and competition to travel and recovery, our focus remains the same: to deliver uncompromising functionality without distraction.
We believe true luxury lies in precision, discipline, and continual improvement.