As Official Worldwide Apparel Partner, Castore will supply teamwear and operate official eCommerce retail for Majesticks GC.
Castore, the leading performance sportswear brand and global supplier of sports apparel, today announces a milestone partnership with Majesticks GC, one of the 13 franchises in the LIV Golf League, marking a significant expansion of Castore's presence in the elite golf sector.
The Majesticks GC squad, made up of British stars Ian Poulter, Lee Westwood and Sam Horsfield, alongside Swede Henrik Stenson will be wearing their brand-new Castore golf apparel this season, starting on the 6th of February at the Riyadh Golf Club in Saudi Arabia. The 2025 LIV Golf season will span several continents, stopping off in countries from Singapore to Spain. To remain prepared for all weathers, the players will be able to sport Majesticks-branded Castore golf products, from gilets and jackets to polos and shorts as they make their way across the world during the season.
In 2024’s LIV Golf season, Majesticks GC had three fourth-place finishes to stand tied 10th place in the final team standings, before a ninth-place finish at the Team Championship in Dallas, and are again readying themselves to jostle for position on the golf course going into a new season.
Under the terms of the multi-year partnership, Castore will become the Official Worldwide Apparel Partner of Majesticks GC and will produce official teamwear, training wear, course wear, athletic wear, mono-branded items, and golf accessories as part of the deal.
Castore will produce official apparel for Majesticks GC’s squad of players, as well as manage and operate the official Majesticks GC eCommerce team store on www.castore.com with items going live for sale today. Products will also be available for sale in tournament stores at every venue across the season as well as on shop.livgolf.com/majesticks by the end of Q1.
Tom Beahon, Co-founder and Co-CEO of Castore said: “This partnership with Majesticks GC is an incredibly exciting development for Castore. We see a fantastic opportunity here in LIV Golf, and we are confident it will only grow from strength to strength. ‘Majesticks GC’s brand ethos, ‘Better Together,’ aligns seamlessly with our core belief, ‘Better Never Stops,’ and together we will work with players to craft the very best in golf apparel, balancing style and performance. Collaboration and relentless improvement are at the heart of both of our missions which is why we’ll continue to work with athletes such as the golfers at Majesticks GC to hone our mainline products based on their insights. Our aim is to reflect this feedback for future seasons and for our customers.”
Ian Poulter, Co Captain of Majesticks GC said: “We are thrilled to be announcing this multi year partnership with Castore, one of the fastest growing brands in the world. While both our teams have strong British roots, we are excited to be showcasing our partnership and Castore products on a global stage and are looking forward to bringing these products to market and most importantly better serving our fans and golf enthusiasts alike.”
James Dunkley, Team Principal at Majesticks GC said: “When we first thought about partnering with an apparel brand Castore was our clear number one choice. Not only do they have great people, great product and a great brand they have been able to successfully disrupt a notoriously established and hard to crack market. Not only will they support the performance of our team and better serve our fans there is so much we can learn from their mentality, approach and relentless pursuit of improvement.”